The story behind I am Ivar.

If it’s worth doing, it’s worth overdoing.

Posted in The jobs, The notifications, The setups by iamivar on September 19, 2009

Normally you wouldn’t find me doing product shots, I simply miss the interaction that I normally have with models. But yesterday was a special occasion, a good friend of mine, Sirvan Ugur, has been designing a bag as her graduation project. She asked me if I could help her take some shots for her final paper, some product and some lifestyle shots, so we dived into my new studio space and I found out soon enough that my equipment might have been a bit too much for this simple setup. But hey…if it’s worth doing, it’s worth overdoing right?

If it's worth doing, it's worth overdoing.
Sirvan also knows karate.

After the studio shoot was done, we went outside to enjoy the warm late summer day and shot some lifestyle photos with the bags. I’ll post those later, after they’ve been published in her paper…she graduates October 2nd, wish her luck!

You might have noticed that I said that we shot this in my new studio, and I guess that deserves an own entry on this blog but here is a headsup. I’ve got access to one of the rooms from an old movie theater. It’s temporary for an unknown period, if people buy the building I’ll have to leave…but till then I’m going to make the best of it!

Red glasses.

Posted in The setups by iamivar on February 2, 2009

As promised I would share some of my lighting setups, so here it is; my first lighting setup, enjoy!

Let’s start with what we want to achieve; a nice little red to black circular gradient behind the subject.

Red glasses.

Even though this setup is really easy, a lot of people have been wondering how it was done. People thought I used a red background and photoshopped the vignette onto it, other people thought I used a black background and photogshopped the red spot onto it; but they were wrong.

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